Robert Illidge, PR & Marketing Executive[/caption]I recently read from two news sources that Twitter are closer to introducing advertising on their site, whether this is search or tweet-based.     Search-based ads will use DPI (Deep Packet Inspection) technology to scan a users tweets and relay ‘relevant’ and targeted ads back.   I suppose you…

The lure of increasing brand visibility which the internet affords, has proved irresistible for businesses across the globe.     However the -love affair has sparked a lively debate over workers use of the internet, including social media, and the boundaries companies should set. Adding fuel to the fire are several, well-publicised cases, where employers…

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