Chisora and Haye Brawl Highlights The Importance Of Reputation Management
Jamie Donald, Amateur Boxer, Manchester
As the fallout from the Chisora and Haye press conference brawl continues, the events highlight not only the issue of criminal ramifications but reputation management.
For many sports professionals their reputation is the most valuable and important asset.
What happened at the Chisora v Klitschko post fight press conference significantly harms the fighters’ reputations.
Klitschko watched on like a sober doorman as Haye and Chisora behaved like two drunken thugs.
Their behaviour was similar to that prior to the fight, which saw Chisora slapping his opponent across the face and spitting water in the face of his brother. While the Klitschko brothers showed significant restraint, Chisora was fined $50,000 from his purse.
The actions by two British fighters in Germany is somewhat embarrassing not only for themselves but for British boxing as a whole.
I doubt the German public will welcome them with open arms if they wish to fight there again. Both fighters are facing the prospect of being banned.
It is not the first time something like this has happened in the world of boxing. The Lennox Lewis v Mike Tyson weigh in resulted in the two fighters being separated after a mass brawl erupted. On this occasion, Lewis ended up being bitten.
Post fight press conferences are normally a chance for fighters to show mutual respect after a hard fought bout.
It may well be that the incident was simply a ploy to gain some press attention, albeit we must always remember that boxers are fighters at heart so incidents like this can sometimes happen in the heat of the moment.
I’m sure people now want to see these two in a fight to ‘settle the score’.
The question is though; will they get a licence to fight?